Breaker – Maaike van Haaster

For the latest Breaker campaign, Maaike van Haaster was commissioned to capture the set photography. Building on the concept ‘Breaker Lekker uit’, developed by N=5, the campaign invites young people to break free from the everyday and embrace spontaneity. With a playful nod to internet culture and the universal language of GIFs, Maaike’s imagery translates the campaign’s energetic spirit into bold, dynamic stills full of movement and personality.