Customer campaign Buut bank – Tjitske Agricola

For this shoot of Buut, the bold new bank born from the makers of Tikkie, we knew this shoot had to feel just as fresh, playful and spirited as the brand itself. That’s why we teamed up with kids advertising photographer Tjitske Agricola and stylist Inge de Lange to create a series of images that aren’t just colourful and fun,  they genuinely capture the real people at the heart of Buut’s world.

This wasn’t just another commercial shoot. Tjitske and Inge brought their signature blend of energy, warmth and visual storytelling to every frame, working with actual Buut customers to let their personalities shine. The result? A vibrant visual language that mirrors Buut’s mission: making money management intuitive, joyful and empowering, especially for a new generation.

Buut is the Netherlands’ newest digital bank, but it’s not a bank like any other. Built by the creators of the hugely popular Tikkie app and supported by ABN AMRO, Buut was designed from the ground up for a new generation of users who live in a visual, app-first world.